Luke creates strategic written and visual campaign materials for the College, including case statements, proposals, concept papers, and web content. He works closely with the Marketing Communications and Advancement teams to develop effective messaging strategies and content pertaining to campaign priorities across all four division of the College. Before coming to the UW, Luke worked as a content designer, educator, and program manager for an educational consulting company. He has a background in higher education and extensive experience creating print and digital content.
How do I get started?
Fill out the online request a project form.
One of our marketing communications staffers will contact you to discuss your project.
Need help figuring out what graphics you need? Make an appointment, email and call ahead. Make an appointment to meet with our visual communications specialist to discuss your graphic needs by filling out the online request a project form.
The College of Arts and Sciences produces a 16-page print newsletter three times per year, using selected content from the more frequent online newsletter. The print newsletter is sent to donors who have indicated a preference for print publications, and is used by advancement staff during visits with prospective donors.
Nancy produces print and web publications for the College, from content planning through interviewing, writing, editing, and production. She also works with departments on their fact sheets and e-newsletters. She can advise on all aspects of publications, from identifying a great story to writing an opening that grabs a reader's attention, and can offer guidance on print vs. web publications. When she's not penning articles for the College, she's busy writing the next great American screenplay.
Print collateral is a part of just about every organization's marketing arsenal. However, there are many variables to consider when putting a professional printing job together. A high level of knowledge and understanding between the customer and the vendor is key to coming up with solutions that are both effective and affordable.